About Fit by Bella

My name is Bella and I'm the founder of Fit by Bella. At 20 years old, I was big into fitness, and on any Friday night you could find me at the squat rack. Sharing my love for working out and the confidence it gave me over Instagram led to me creating my own line of fitness accessories for women. My speciality has always been understanding the look women actually want, and created my line to match! I started out with my iconic bootybands, given that I'm known for my booty transformation! The success of that launch led to more products, all geared towards women who want to look and feel their best. All the products are equally effective at home, allowing my brand to cater to women who prefer gyms and those who love a good home workout! Read their story