About Nudie Jewellery Ltd

Nudie Jewellery is a skin-first, demi-fine jewellery brand designed in Herefordshire for women who want to feel confident in their own skin. Founded by Sophie after growing up with sensitive skin, Nudie began from a simple reality: when makeup wasn’t an option, jewellery became her sparkle. That experience shaped a brand built around comfort, confidence and thoughtful design, without compromising on beauty. Every piece is made with real women and real skin in mind. Nudie jewellery is waterproof, hypoallergenic and designed for everyday wear. Freshwater pearls are sustainably sourced and celebrated in their natural, irregular form, reflecting the individuality of the women who wear them. Nudie is known for subtle innovation. Signature details like the Nudie Kiss counterweight prevent necklaces from spinning, while the Anchor Clasp is designed to be fastened independently, even with long nails or limited dexterity. Small details that make a meaningful difference. Beyond product, Nudie is purpose-led. £1 from every piece sold is donated to the British Skin Foundation, supporting research and awareness around skin health. The brand has grown through events, community and word of mouth, earning recognition including Theo Paphitis’ Small Business Sunday award, Corporate LiveWire’s Hypoallergenic Jeweller of the Year 2026, and a shortlist place at the Small Business Awards. Nudie partners with hand-picked stockists who value quality, ethics and storytelling.Read their story