About FittaMamma

Our founder, Alexandra, is passionate about fitness and was surprised to discover there was nothing available to support pregnant women when they exercise. She resolved to make a difference. What followed was months of design, testing, fabric development and eventually the creation of the world's only independently lab-proven supportive maternity sportswear range. FittaMamma maternity and postnatal fitnesswear is designed by Mammas for Mammas, enabling women to exercise with style and confidence throughout pregnancy and postpartum. We believe if look after yourself, you’ll be strong enough to look after others.Read their story