About Shelby

Shelby is named after our dog, a Pitbull mix rescued during the pandemic. His story of overcoming challenges and his noble character inspire each of our designs. I created the brand after years of working in the pet-care sector, where I learned firsthand what stores really look for and what dogs need to be comfortable, safe, and happy. With that experience, Shelby was born: ergonomic, durable accessories with unique designs based on Shelby's own smile. Every detail is crafted with love and a genuine commitment to animal welfare. Shelby is also a tribute to all the dogs who deserve a second chance. Our goal is to grow so we can collaborate with shelters and sanctuaries and help more animals like him. When a store chooses Shelby, it not only incorporates beautiful and functional products: it joins a project with values, with purpose, and with the determination to improve the lives of animals. Shelby is not just a brand; it is heart, respect, and the will to change the canine world one product at a time.Read their story