About Herbatint

Natural Coloring with Purpose Founding & Heritage Herbatint was created in 1970 by Italian herbalist Michele Albergo, who set out to develop a gentler, plant-based permanent hair color at a time when nearly all dyes relied on harsh chemicals like ammonia. His goal was to combine effective grey coverage and vibrant, long-lasting color with formulas that cared for both hair and scalp. Innovation & Formula Today Herbatint continues to stand out by offering hair color that’s free from ammonia, parabens, alcohol, synthetic fragrances, and harsh preservatives, relying instead on organic herbal extracts that nourish and protect hair while delivering rich, natural color. This commitment to gentleness makes it a trusted choice for customers with sensitive scalp concerns or those seeking cleaner beauty alternatives. Natural Beauty & Sustainability The brand embraces a philosophy of beauty without compromise—balancing performance, well-being, and environmental consideration. Herbatint’s sustainable practices include the use of botanically derived ingredients, recyclable packaging, and ongoing efforts to reduce environmental impact across formulas and production. Inclusivity and a holistic concept of beauty are also core to the brand’s identity. Global Reach From its Italian roots, Herbatint has grown into a global natural hair color leader, sold in 40+ countries, known for delivering salon-quality, permanent hair color with gentle care.Read their story