About Rebecca Joy Ltd

Rebecca is an artist based in Norwich, UK, creating playful, characterful work inspired by nature, folk art, mid-century design, and the small joys of everyday life. Her designs are rich in colour, texture, and storytelling. After studying textiles and working in the corporate textile world, she shifted towards illustration, combining her love of surface design with a more expressive, illustrative approach. While her work is created using a variety of techniques, it embraces the warmth, texture, and joyful imperfections often associated with analogue making, celebrating a considered, human quality in every piece. At the heart of Rebecca’s practice are her unique characters and an illustrated world that reflects everyday moments. These drawings act as gentle stand-ins for shared experiences, shaped by time spent in nature with a sense of calm, curiosity, and gentle rhythm. “My illustration is inspired by the joys of the everyday, the beauty of nature, and the magic of imagination. I’m building a world through my work, one that offers a gentle escape, a place to pause and explore.” Whether it’s a bold repeat pattern, a festive card, or a funky print, Rebecca’s work invites you into a warm, imaginative illustrated world.Read their story