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Welcome to NUWOU! The name NUWOU was chosen to reflect the founders' desire to create something new and different, something that would stand out in the crowded world of fashion. Our brand is all about combining the laid-back, carefree vibe of the beach with the functionality and durability needed for an active lifestyle. Our collection offers a fresh take on surf-inspired fashion. We make clothing that can keep up with your busy schedule, whether you’re hitting the waves, hitting the gym, or hitting the streets. That's why we use high-quality materials and construction techniques in all of our garments, ensuring that they can stand up to whatever life throws at them. Our collection includes a wide range of items, from quick-dry boardshorts to comfortable casual wear. We pay attention to the details and strive to create clothing that is not only functional, but also fashionable. In addition, we are committed to sustainability and use eco-friendly materials whenever possible. We believe that looking good and feeling good about our impact on the environment can go hand in hand. Thank you for choosing our brand and we hope we make your day a bit more stoked 🤙
TRUSTED BY HUNDREDS OF THOUSANDS OF RETAILERS
Jana Starcevic, co-founder of The Completist in London, UK
Jana Starcevic, co-founder of The Completist in London, UK
60-day payment terms
Free returns on all opening orders
Unique products curated for your store
Unlock wholesale pricing
Welcome to NUWOU! The name NUWOU was chosen to reflect the founders' desire to create something new and different, something that would stand out in the crowded world of fashion. Our brand is all about combining the laid-back, carefree vibe of the beach with the functionality and durability needed for an active lifestyle. Our collection offers a fresh take on surf-inspired fashion. We make clothing that can keep up with your busy schedule, whether you’re hitting the waves, hitting the gym, or hitting the streets. That's why we use high-quality materials and construction techniques in all of our garments, ensuring that they can stand up to whatever life throws at them. Our collection includes a wide range of items, from quick-dry boardshorts to comfortable casual wear. We pay attention to the details and strive to create clothing that is not only functional, but also fashionable. In addition, we are committed to sustainability and use eco-friendly materials whenever possible. We believe that looking good and feeling good about our impact on the environment can go hand in hand. Thank you for choosing our brand and we hope we make your day a bit more stoked 🤙
