About Loella Cosmetics

Loella strives to create high performing makeup brushes that are affordable, stand out from the crowd and are vegan and cruelty free. Based in London, we are aiming to change beauty tools from an afterthought to a trusted staple in your makeup kit. Loella makeup brushes are designed to be highly versatile and easy to use, so whether you are a makeup lover or a professional, these brushes are made for you!Read their story