About Lashes of Change

Introducing Lashes of Change (LOC) – the revolution in mascara that redefines beauty standards. We didn't just create a mascara; we re imagined it entirely. Our groundbreaking 5-in-1 mascara offers customers 45 mix'n'match combinations, allowing them to tailor perfection for them. With a choice of up to 5 brushes, 3 formulas, and 3 luxury outer cases, Lashes of Change empowers your customers to discover what GREAT beauty means to them. At the heart of this innovation is customisation, sustainability, and high performance. LOC is the first and only mascara that is fully customisable, refillable & reusable, offering a Eco-Lux solution for those in pursuit of their perfect match. Crafted from premium clean, zero-tox ingredients, our high-performing mascara is designed with style, sophistication, and sustainability in mind. We believe in beauty without compromise. This mascara is vegan, cruelty-free, gluten-free, and non-irritating, ensuring that lashes enjoy only the best clean beauty ingredients. A social impact brand, we are dedicated to making a difference. Donating 25% of profits to breast cancer research at The Centre for Cancer Biology in Adelaide, contributing to better outcomes for patients & the pursuit of a cure. Join our mission to transform the beauty industry, one mascara at a time. Help us divert 1,000,000 mascaras from landfill and treat yourself and your customers to the ultimate beauty experience with Lashes of Change – where innovation meets perfection. Read their story