About Cross Colours

Cross Colours launched its groundbreaking line of apparel with a single message: Clothing Without Prejudice. It’s a message that is as important today as it has ever been. Since 1989, Cross Colours has influenced the world of hip hop, sports, and pop culture. From Muhammad Ali, to TLC, to Will Smith, everyone was wearing CXC. Today, Cross Colours is introducing their message of unity, equality, and empowerment to a whole new generation.  Read their story