About Belle & Union

What started in 2012 as a wholesale only company, has blossomed into more than that 23 year old could have ever dreamed. With a debut launch at the National Stationery Show (may she rest in peace), to opening a storefront in 2018 in sunny San Antonio, Texas, Belle & Union has remained steadfast to creating beautiful, thoughtful gifts and greetings, all 100% American made. As a maker and a shopkeep, I see both sides - the need for creative products for our customers with margins that support our bottom lines. Many of the designs you see were born from needs we saw in our shop, missing pieces in the market. (Hello boxed notes and letter writing kits!) Our commitment to domestic production is a matter of the heart, as a way to honor our soldiers and their sacrifices as I watched my own husband deploy in defense of our country. Patriotism looks a lot different these days, and is muddied by politics and often misguided beliefs. But what I do know is this country is made up of wonderful people, from all over, and that is what makes it special. This collection, this company, is for them. For the dreamers and the doers, for the moms making it happen, and for everyone in between. Read their story