About Tourance

Tourance creates soft, luxurious essentials designed to bring comfort into everyday life—for babies, mothers, and the entire family. The brand was founded at a deeply personal moment, inspired by the desire to create a calm, comforting environment for a newborn. What began as a single idea has since grown into a curated collection of ultra-soft throws, baby blankets, wraps, robes, and accessories—each designed to feel indulgent, timeless, and easy to live with. Tourance focuses on elevated textures, carefully selected materials, and a neutral color palette that fits effortlessly into modern homes. Tourance is about creating spaces that feel warm, serene, and quietly luxurious—pieces customers return to again and again. Made In The USARead their story