About Niru Beauty

It all got started in India. Growing up as a teenager, I remember my mom making all kinds of homemade natural face masks for my sister and me. We spent many nights sleeping with coconut oil on our hair or trying my mom's latest chick pea or turmeric face mask. Little did I know that one day these lessons in natural beauty would lead to the mission that drives our little company today. My mom's name is Nirmala which means clean and pure in Sanskrit - we call her Niru or Nilu for short. We've named our company after her since we are carrying on her tradition. At Niru, our mission is to achieve great skin results, using nothing but natural, organic, fresh and clean ingredients. In short - Beauty by Nature. It is our aspiration to be your partner in all things pure, natural and organic. Our number one goal is to help our customers nurture your natural beauty with the help of all-natural ingredients and beauty recipes from the East. Our mission is fueled by the fact that we know these recipes work better (and are better for you) than chemically based products. Read their story