About Saro / Kalencom

Saro opened its doors in 1976 with the aim of helping parents care for their children by providing practical and real solutions that encourage children in their first formative years, ensuring them the serenity they need. Since then, everyone who works at Saro keeps this objective in mind as we carry out our day-to-day business. Our offices in Madrid manage our R+D, quality control, production, distribution, logistics and administration departments. We work with experts that study babies’ needs in order to develop products that best adapt to each stage of a child’s life, encouraging motor skills as well as mental and physical growth. Saro also boasts another important factor: our experience. Our team is primarily formed by women, almost all mothers. We strive for quality and all our products pass strict safety controls before being put on the market. These controls are done both internally and at renowned authorised laboratories that certify the quality of our products. We do all of this for you and your baby. You have embarked on a wonderful adventure that’s all yours to enjoy: we just want to help you so that the only thing you have to worry about is spending this time with your baby. Your baby deserves to feel safe and comforted. Your baby deserves to discover the new world around him and stimulate his senses and development while having fun, playing and experiencing life.Read their story