100% Super Natural. Yes, Real African Black Soap Is Really Black. It Is Not Brown (Or Purplish)- It Is Truly Black In Its 100% Raw Form. Some Soaps Have Been Dyed Black To Imitate This Truly Natural Wonder, But There Is No Mistake That This Ashy Soap Is 100% Pure Thing. "Activated Charcoal" Soaps Were Created To Imitate Our Popular African Black Soap, But Nothing Works Better To Help Cleanse, Refine, Firm, and Get Rid Of Acne And Wrinkles Like 100% Pure, Authentic African Black Soap. Size: 8 oz. extra_field_1 Rumors have it that real black soap is actually brown. What? Stop the record. Wouldn't brown soap be called, well, brown? Shea Terra Organics demystifies the myth of true African black soap, right here in this jar.