(True matte red) Part of the Concrete Minerals line of Pro Matte Eyeshadows, an entire line designed with color-lovers in mind! Built on a deluxe base, these matte shades offer superior adhesion and blend like a dream! 100% Vegan and Cruelty-Free! Made in the U.S.A. All of our products always exclude scary preservatives like parabens and cheap fillers like talc and bismuth oxychloride!