Our baking soda-free deodorants are really similar to the regular deodorants, we only changed one ingredient: we use magnesium hydroxide instead of baking soda, so those with sensitivity or allergy can still enjoy the benefits of our sweat absorbing, odor preventing all-natural formula. All-day protection. Scented with organic & fair trade essential oils. Cost-effective (3-6 months per tube). Vegan. Leaping Bunny certified - cruelty free.