About Negamidas

Gilly and John turned their fondness for film into a business. After living together in Southern California for a few years, they had become avid pin collectors and spent time trading them with others at Disneyland. When they saw people designing their own movie-themed pins, they decided to start their own company. In 2015, the two created Negamidas, cult classic and pop culture retailer selling custom, high-quality enamel pins. Its moniker is a nickname John uses for Gilly. Because she’s clumsy, John refers to her as the antithesis of King Midas, the king in Greek mythology who turned things into gold with a single touch. The first pin the couple created was the main character from the 1985 comedy Teen Wolf wearing a pair of 3D glasses. In the four years since then, their catalog has expanded to approximately 50 designs. Those include Bill Murray’s character Peter Venkman from the original Ghostbusters, Leatherface from the 1974 horror movie The Texas Chainsaw Massacre and the DeLorean from sci-fi franchise Back to the Future. Along with film references most people know, Gilly and John also like to create pins that are a bit more obscure. For example, they designed a pin of the character Walter Seznick and his poodle Queenie from the 1989 Tom Hanks comedy-thriller The Burbs. Then, there’s the one of actress Thora Birch’s character Enid from the 2001 comedy Ghost World.Read their story