About Betty Blu

Betty Blu is a Sarasota-based mother–daughter candle studio where every fragrance begins with a memory. Our story started when Betty temporarily lost her sense of smell and, through recovery, discovered how deeply scent is tied to comfort, joy, and memory. That experience inspired her and her daughter Carrie to create a line of small-batch candles and wax melts that celebrate life’s simple pleasures—Sunday cinnamon rolls, lavender in bloom, first snowfall, and holiday gatherings by the fire. Hand-poured with a clean coconut soy wax blend for a consistent, beautiful burn, each candle is designed with timeless vessels and modern labels that make them naturally giftable and ready to display. With decades of retail and wholesale experience, we pair heartfelt storytelling with fragrances that resonate year-round and seasonal favorites that bring customers back—making Betty Blu a natural fit for boutiques, hospital and pharmacy gift shops, and specialty retailers nationwide.Read their story