About Elly & E Clothing Co.

Elly & E Clothing Co. was born from a mother’s love and a dream to be more present for her children. Founded by Ali Brown in Southside, Alabama, the brand was inspired by her two daughters, Everlee and Ellyson — the heart behind our name and the reason behind every stitch. What started as a simple wish to create comfortable, beautiful clothing for her girls quickly grew into something more — a passion for offering other families the same comfort, quality, and charm. At Elly & E, we believe that children’s clothing should be as soft and sweet as the little ones who wear it. Our collection features the coziest custom-designed bamboo pajamas and thoughtfully crafted smock items, made to be cherished for years to come. Every piece is created with care, attention to detail, and a touch of Southern charm — because we know these aren’t just clothes, they’re the little moments and memories that fill your home with love. From our family to yours, thank you for being part of our story. — Ali, Everlee & Ellyson 🤍Read their story