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It was the summer of 2017 and, walking on the beaches of the Greek islands towards an August sunset, we contemplated the colors of that magical moment: the pink shades of the sunset, the intense green of the island and the orange tones of the fruit of the carts on the beach. Breathing in the crisp air of salt mixed with the scents of the Mediterranean, we were struck by how much wonder nature gave us every day without us really realizing it. So a simple idea: why not always carry some of this enchantment with you? And why not combine this wonder with our passion for make-up? From there our idea of creating a beauty with a little of that magic enclosed, a corner of nature in our beautycase: our Pure Pop, the nature to be!
It was the summer of 2017 and, walking on the beaches of the Greek islands towards an August sunset, we contemplated the colors of that magical moment: the pink shades of the sunset, the intense green of the island and the orange tones of the fruit of the carts on the beach. Breathing in the crisp air of salt mixed with the scents of the Mediterranean, we were struck by how much wonder nature gave us every day without us really realizing it. So a simple idea: why not always carry some of this enchantment with you? And why not combine this wonder with our passion for make-up? From there our idea of creating a beauty with a little of that magic enclosed, a corner of nature in our beautycase: our Pure Pop, the nature to be!