About Red Racer Books

Red Racer Books is a small independent publisher creating premium children’s books inspired by real motorsports. The brand began when founder Andy Amendola, a parent and racing fan, went looking for beautifully made children’s books he could share with his own kids and realized almost none existed. What started with a Kickstarter campaign has grown into a niche publishing brand focused on one simple idea: turning the thrill of racing into giftable books kids actually want to read. Our collection brings Formula 1, INDYCAR, and other motorsports to life through bold illustrations, high-quality formats, and stories that spark curiosity, confidence, and connection. These are books that stand out on the shelf, make memorable gifts, and appeal to both children and the grown-ups buying for them. They are especially popular with families who love cars, racing, STEM, and meaningful screen-free activities. As a founder-led micro-publisher, every title is created with great care and a deep love for both books and motorsports. We are proud to make books that feel fresh, unique, and collectible for shops looking for something distinctive in the children’s gift category.Read their story