About Pret-Apulié

The Pret-Apulié brand is a trademark registered in 2020 in Italy with the idea of creating a new way of understanding clothing, combining the beauties of our region with the world of fashion. The concept is based on the belief that you can wear an identity, a culture and a place, that represents us or where we identify ourselves. Pret-Apulié proposes an interpretation of clothing that would be more correct to define 'Placewear' understood as 'local clothing', which offers the possibility of choosing culture and symbols of their land, thus giving meaning to what we wear in harmony with our origins. Our garments are all produced in Puglia in the workshops of Martina Franca (TA), and we only use Made in Italy fabrics to guarantee superior quality thanks to the experience of our artisans. Read their story