About Venice Gold

Venice Gold is a USA-based self-tanning and sunless tanning brand dedicated to creating premium-quality self tanners and tanning accessories that deliver consistent, natural-looking results. Rooted in quality, performance, and thoughtful design, our mission is to make self-tanning feel effortless, reliable, and approachable—without compromising on formulation or finish. Based in Michigan, Venice Gold specializes in sunless self tanners, applicator mitts, exfoliating mitts, and self-tanning accessories designed for at-home use. All self-tanning formulas are manufactured in a state-of-the-art cGMP-certified facility in Michigan, using carefully sourced, high-quality ingredients that align with modern clean beauty standards. Venice Gold products are designed with inclusivity in mind and are suitable for all skin types, tones, and genders. Our growing product line is trusted by beauty boutiques, spas, salons, and specialty retailers seeking a dependable, USA-made sunless tanning brand with strong shelf appeal. Venice Gold is a privately owned company founded by Justin Colmer, built on the principles of quality, integrity, and long-term brand value. Come GLOW with us.Read their story