About vinci & Purbojan

Hi there! Welcome to Pur Bojan! I am Sanae Zehouani, the founder of Pur Bojan, a certified organic skincare formulator graduated from accredited Organic Skincare School in the UK. I was often asked how I came to be a formulator. The answer is deeply personal. My love and adventures in skincare formulation began at a young age. When I was five years old, I remember mashing up herbs, distilling Moroccan wildflowers and mixing clays to help my grandmother making batches of her ancient secret formulas for her clients. She was known as the healer in Organic ethnobotanical & apothecary. In my early twenties. I discovered that my daughter and I developed a sensitivity to synthetic fragrances and a list of irritants. In my mid-thirties, my chemical sensitivities increased, and I became more aware of the effect of the environment on my well-being and health. My solution was to immerse my ethical knowledge in studying plants, clays, herbs and ultimately creating formulas. Pur Bojān was in 2019. It literally means pure Berber original Argān, and we were born out of a desire to create high-quality products from the best natural ingredients while paying homage to our rich Moroccan and Berber heritage. Because we draw inspiration from our roots, many of our products are reminiscent of our ancestors' recipes for generations. The unique amalgamation of Pur Bojan origins and Canadian influence has produced a modern fusion of luxurious, deeply satisfying natural and oRead their story