About Toucan Laces

Toucan Laces is a premium shoelace brand that believes in the power of self-expression and honors those who take that first step in the right shoelaces. We are here to help empower those looking for individuality and self-expression. Toucan Laces was founded in Alexandria, Virginia after an extensive search of local retails found everyone lacking the colors we were looking for. So in search of better laces, we created Toucan Laces. First, we started with a small batch of colored waxed shoelaces and asked friends, family, and strangers to field test them and report back. Report back they did! The results blew us away! These shoelaces totally transformed their shoes and even increased their daily happiness every time someone commented on the color of their new laces. What they had was a conversation piece. We knew we had to share this with more people so we did. Slowly and strategically we are rolling out new and unique products to serve our communityRead their story