About Sirrah

Sirrah is a modern oral care brand creating fluoride-free toothpaste that balances effective performance with thoughtful ingredients. Our formulas are designed for customers who want cleaner oral care without sacrificing results, taste, or daily consistency. We focus on plant-forward ingredients, gentle polishing with calcium carbonate, and carefully selected essential oils to support fresh breath, clean teeth, and overall oral wellness—without harsh additives like SLS or artificial dyes. Every tube is fluoride-free, cruelty-free, and made to fit seamlessly into wellness-focused lifestyles. Our lineup includes customer favorites like Aloe Vera Toothpaste for sensitive teeth and gums, and CinnaMINT Toothpaste, a bold cinnamon-mint blend that transforms brushing into a ritual customers actually look forward to. Sirrah Smiles performs exceptionally well in: Health, beauty & wellness boutiques Natural grocery & apothecary-style retailers Dental, spa, and lifestyle concept shops With strong repeat purchase behavior, premium packaging, and accessible price points, Sirrah Smiles offers retailers Something to Smile About.Read their story