About Common Rituals

Developed by Kendra Giraldi, a California licensed Esthetician and wellness practitioner. Being Native American, it was deeply ingrained growing up that “ We do not inherit the earth from our ancestors: we borrow it from our children”. This played a large part in the development of the brand, bringing healthy, clean, result driven pieces that also benefit more than just your skin. Eco-friendly and empowering change with each sale, giving to uplifting organizations for both planet and people.Read their story