About Kelapa The Brand

KELAPA - A new chapter We’ve come a long way. What began as Kelapa Kartel, a bold, rebellious label created by Luca C. , was born in 2018 from the energy of youth, freedom, and big dreams. Back then, it was all about fun prints and making a statement. And while that spirit is still in our DNA, time has shaped us into something more. As Luca grew, becoming a father, a partner, and a grounded force, so did the brand. Today, we reintroduce ourselves simply as KELAPA. It’s still the same quality, the same authenticity, and the same bold personality, but now with a deeper sense of connection, family, and community. This new collection reflects that growth: fun and adventurous as ever, but with a more inclusive and welcoming soul. A brand made for beach days, parties, vacations, family reunions, and everything in between. And as we look ahead, we’re excited to share what’s next, matching shirts for dads and their little ones, because style runs in the family, and we want to be part of every moment. Kelapa is no longer just about making noise, it’s about making memories and meaningful connections. This is just the beginning, and we’re glad you’re here for the journey.Read their story