About The Lud

The Lud is actually a collection of different brands all manufactured and designed by LENNY TURK inc with its Chief Designer Lenny Ogeturk at the helm. Lenny likes to support young designers and artists and collaborate with many with his several labels such as Vintage Rag, Squadra Nera, LFA, and namesake brand Lenny Turk. After years of wholesaling to the boutiques around the world, we have opened stores under the male The Lud to see our own brands. The first store was on Ludlow street lower east side of New York hence where the name comes from. The stores directed us what the fashion consumer wants; a little edgy outstanding fashion creations with good quality at not-so-crazy prices and The Lud brand was born.Read their story