About Et Toi Soap

I grew up in Pakistan's bustling Karachi, studied in London after which I moved to my father's native Osaka, Japan. I have always been curious about soap making and feel very olfactory motivated (is that a thing? I feel like my candle and scent collection can attest to that being a "yes"!) I decided to start handmade soaps for my husband when we moved to San Francisco, realizing that a regular bar of soap didn't evoke excitement and on a practical level just didn't last long. With my tools ready, I quickly gravitated towards high quality therapeutic ingredients that made sense together. I love borrowing from my travels and the places I have called home in my soaps. ​ When I am not making soaps and salts, I am snuggling with my cats (Rayu and Naya- who happen to be guardians of "et toi land"), playing Hades or Animal Crossing depending on the day, and going on hikes.Read their story