About Franco Vieira A Jóia Ideal

FRANCO VIEIRA® is a Portuguese jewelry creation brand with its own exclusive design, with unique and unmistakable lines, active in the national market since 2006. It is inspired by contemporary women, designing tailor-made jewels that make a difference. With a timeless touch, combined with the traditional spirit of Portuguese high jewelery, with a renewed, bold and highly commercial design, adapted to all ages. Its representative and designer, Pamela Vieira, is part of the third generation of jewelers in her family. Attending his grandfather's workshop, he soon realized the way forward, the creation of jewels with their own lines and identities.Read their story