About Helba

Not just a brand, but a one-way journey into the heart of an island, among the scents of the Mediterranean scrub, the flavors of a unique land, and the freshness of Tuscan waters: Helba is a true tribute to the Island of Elba, its sea, and summer. Helba is a reminder of sensations, the memory of salty water droplets on the skin, the first sip of gin and tonic on the first day of vacation, a dive into cool water after hours under the sun, a dance under the starry sky. It is the window to an "offline" world, relaxed and without schedules, it is the promise of the summer to come. Every detail, from the name to the essences, to the bottle, is a celebration of the island. Helba was the medieval name of this place, a romantic choice that recalls its fascinating history, while the blue of the bottle brings to mind the shades of its sea seen from the top of a cliff. The artwork on the bottle, handcrafted by the renowned Milanese illustrator Il Tela, represents a heart of pyrite, an iconic mineral from the Elban subsoil: because this is where Helba is born – from the heart of the island.Read their story