About Cheerwine

Cheerwine: Uniquely Southern and undeniably delicious since 1917! Created in 1917 by L.D. Peeler, Cheerwine is a one-of-a-kind soft drink with a unique cherry flavor. It is an iconic brand from Salisbury, North Carolina. Owned by the Carolina Beverage Corporation, the 104-year-old company is still privately owned and managed by the same founding family, five generations of whom have worked there. We offer Cheerwine beverages, as well as a variety of branded merchandise for the Cheerwine fan. Read their story