About The Adirelounge

Our story begins with a passion for fitness and a desire to create stylish and inclusive activewear for everyone. As avid fitness enthusiasts, we noticed a gap in the market for athleisure wear that celebrated diversity and inclusivity. We wanted to create a brand that would empower all women to feel confident and comfortable in their own skin, no matter their size, shape, or background. Our journey took us on a trip to Africa, where we fell in love with the vibrant colors and patterns of traditional African prints. Inspired by this beauty, we set out to incorporate these prints into our activewear line, creating unique and eye-catching designs that celebrate the beauty of African culture. But we didn't stop there. We also recognized the need for inclusive sizing, so we made sure our line caters to plus-size women as well as those who wear standard sizes. We want everyone to feel comfortable and confident in our clothes, regardless of their body type. As a BIPOC-owned business, we are proud to promote diversity and representation in the fashion industry. We believe that fashion should be inclusive and accessible to everyone, and we're doing our part to make that a reality. Our passion for fitness, fashion, and inclusivity drives us every day to create high-quality, stylish activewear that makes women feel confident and empowered. Join us on our journey and experience the beauty and diversity of our brand for yourself. Read their story