About Shop Aiti

Aiti (pronounced eye-tee) means “mother” in Finnish - a word close to my heart as a mom of three. But Aiti means more than just “mother” - it represents all women. Women who do it all, and deserve jewelry that moves with them. At Aiti, we create high-quality, skin-safe jewelry designed for comfort and confidence - pieces you never have to take off. Our jewelry is crafted from implant-grade titanium and premium stainless steel, then coated with 18k gold PVD for long lasting shine. They’re waterproof, tarnish-free, and hypoallergenic, so you can sleep, shower, and live in them 24/7 - poke-free and worry-free. We care deeply about quality and sustainability. That’s why we offer a lifetime color warranty and use minimal, recyclable packaging to reduce waste. Thank you for being here. I can’t wait to see where you take your Aiti pieces.Read their story