About Sash Bag

Nichole MacDonald invented the Sash Bag one day when she was at an amusement park with her kids and just couldn't handle the handbag struggle for another minute! The result is a thoughtfully designed , beautifully crafted, ergonomic hands-free bag that truly sets you free. Nichole is the mother of two kiddos and has created a business with employees who are more like friends and family in her offices in San Diego as well as a deep partnership with the artisans who make Sash Bags in India. Nichole and Sash give back to a local homeless school as well as charities around the world, including India. One of Nichole's goals in life is to work to bring about world peace. Putting a Sash Bag on every shoulder to help people be happier, more comfortable, and super organized, is a step in the right direction!Read their story