About Seatsquare

Hi! I’m Natalie, a first-time female founder from Toronto, Canada. I invented Seatsquare not only to solve a problem, but to spark a lifestyle. Seatsquare is a super cute, take-anywhere, buttery-soft, accessory to protect bare skin & clothing. The idea came from a few personal pet peeves - I love wearing cute outfits like skirts, shorts, and dresses, but don’t love when chairs leave me with waffle-thighs, thigh-stick, thigh-fry, or stains on my clothes. Our mantra is to “Make Sit Happen”—a playful nod to making s*it happen in life. It’s about getting out there, chasing dreams, connecting with people, and creating moments & memories IRL. Whether it’s cocktails with friends, ballgames, or chats in the park, Seatsquare’s got you covered.Read their story