About Protect My Shoes

Olivia Hollaus, Founder of Protect My Shoes (and self-proclaimed shoe addict), was tired of the ineffective and wasteful tissue paper stuffers that lose their shape all too quickly, leaving shoes unprotected. Realizing that shoe care is important in keeping footwear looking new for years to come, Olivia set out to develop an eco-friendly yet luxurious solution in the form of the patented ‘shoe stuffer,’ also lovingly referred to as shoe cushions. Our handmade shoe cushions are chic and practical for daily storage and travel, protecting the front part of shoes in any situation. They seamlessly insert into a variety of shoe styles. Each pair comes in a beautiful signature gift-box, making our products a unique gifting item and definitely a conversation starter. It's candy for shoes! Since the brand's launch in November of 2016, Protect My Shoes has garnered a growing clientele who understands the importance of not only caring for their shoes but also for the environment. We continue to develop new shoe care products, always keeping in mind our core design philosophy to produce sustainable, functional and fashionable everyday items. Read their story