CamWell Simply Mama maximum strength botanical cream is doctor-formulated nipple skin care for breastfeeding mothers who are looking for lanolin-free, herbal remedies. It is made with hand-picked medicinal herbs offering naturally calming, soothing, healing, and comforting properties. This plant-based lotion for sore nipples is based on a proprietary herbal formula that has been used clinically in natural medicine for over 50 years. CamWell Simply Mama nipple cream is lanolin-free, natural, vegan, gluten-free, cruelty-free, dye-free, BPA-free, paraben-free, nut oil-free, and made in USA. The product comes in a beautiful box for easy gifting and customer education.