About North Owl Apparel

Based in a small town in Minnesota, I run a little shop overflowing with love for all things Midwest. North Owl Apparel is inspired by the landscapes and traditions that define our Midwestern lifestyles, with designs that embody the warmth of a crackling bonfire on a crisp autumn night, the joy of a summer day spent at the lake, and the magic of starry nights and fireflies. Whether you're a born-and-raised Midwesterner or simply drawn to the lifestyle, browse my collection for a piece that speaks to your soul and reminds you of home, wherever that may be.Read their story