About CUB The Label

CREATED FOR ALL THE LITTLE CUBS OUT THERE A mumma herself aims to present a wearable collection for both boys and girls by creating simple neutral fits that bring freedom to those who wear, a mix of comfort and leisure all in the size of the tiny cub! We are Passionate About. Bringing an edge and diversity to our kids apparel pieces. Our brand itself focuses on staple pieces that are for every day wear all year around for your little cub with comfort at the forefront of it all . With the use of minimalistic designs and neutral colour tones all our pieces are curated and made with love! Read their story