About PUROPHI

Founded in 2014 in the heart of Parma, P U R O P H I emerges from scientific innovation dedicated to clean, circular, and minimal beauty. An acronym for Pure Organic Philosophy, it arises from the desire to explore new and potential synergies between the organic and inorganic world, technology and physiology, science, and nature. P U R O P H I introduces a fresh approach to traditional organic cosmetics, providing high-performance formulations that strike a better balance with the Earth's ecosystem, free from harmful elements for both the skin and the planet.Read their story