About Noireônaturel

With over 15 years of expertise, Noireônaturel is a key brand in natural care aimed at meeting the needs of kinky, curly, frizzy, and loc'd hair for both adults and children. As a pioneer, Fétia, the creator, drew on her values of ecology, naturalness, and authenticity to bring to market the brand she wished she could have found on the shelves of the beauty stores she frequented. The result is a committed brand, certified organic, made in France, and integrated into the local Lyon fabric. It also offers sensory, effective, and technical care that meets the expectations of consumers seeking advanced care that will not only nourish, hydrate, and protect their hair! The brand's standout feature is truly helping its community understand, embrace, and proudly display their hair. The brand encourages a true quest for self and a love relationship with one's (hair) history. Noireônaturel, an ode to self-love.Read their story