About hiro

Our company is a sewing business with 90 years of history. Needles and thread are indispensable tools in everyday jobs. When clothes become damaged in modern times, they tend to be easily thrown away, but we value the ""spirit of taking care of things"" and ""creating with heartfelt dedication."" Therefore, we aim not only to profit in the sewing industry but also to create sewing boxes and tools that many people can use and enjoy sewing. 　　　　　 Our products are uniquely designed to be easy to use, cute, and fun and incorporate traditional craftsmanship. So many items give you a sense of Japan. We use Yamanaka lacquerware, Kutani ware sake cups, Noto Futakoshi Chirimen, and other materials to create our unique products, which are full of originality and have been developed and commercialized, so we have no competition. Also, some customers purchase them as interior decorations because of their cuteness and beauty. 　　　　　Read their story