About Sue Daley Designs

Sue Daley Designs is the culmination of a lifelong obsession with the art of making. What began as a young girl’s instinct for turning simple materials into something beautiful has evolved into a globally recognised brand that defines the modern standard for English Paper Piecing (EPP). Sue’s background as a draftswoman provided the technical foundation for her career. This eye for detail became essential in the 1980s when, facing a lack of specialised tools in Australia, Sue opened her first patchwork store. Her mission was clear: making should be joyful, not complicated. This belief remains the heartbeat of the Sue Daley Designs brand today. While Sue didn’t invent EPP, she revolutionised it. Her paper and template business was the first of its kind in Australia. Her most transformative contribution was the introduction of the Sewline Glue Pen to the quilting world, a simple innovation that saved makers hours of preparation and changed the rhythm of the technique forever. From a family-run business in the Noosa Hinterland to an international powerhouse, the brand is now synonymous with quality. Known for signature pink rotating mats, engineered needles, and over 25 fabric collections for Riley Blake Designs, Sue Daley Designs serves makers worldwide. Honoured with the Sunshine Coast Business Award for Export, Sue remains a dedicated mentor. The brand continues to evolve, guided by a simple intention: to make hand sewing accessible, enjoyable, and achievable.Read their story