About &honey

&honey is a midwife- and mama-led brand from Aotearoa New Zealand, creating simple, beautiful tools that support women through pregnancy, birth, and the early days of motherhood. Co-founded by Jess (a practising midwife and antenatal educator) and Mikaelah (a mum of two with a deep love for birth), &honey is built on lived experience — the kind you only get from catching babies, feeding newborns at 3am, and holding space for the wild, wonderful transformation into motherhood. Our collection includes Your Birth Weapon™ – a small but mighty acupressure tool for labour, our much-loved colostrum collection kits, and our intentionally understated birth pools and liners, designed to feel calm and grounding in the birth space. We’re already stocked in birth stores and clinics across New Zealand, Australia, the UK, and the Netherlands, and we’re excited to partner with like-minded retailers across Europe. &honey is for the ones who believe birth is powerful — and that the tools that support it should be, too.Read their story