About snuggle suds

It started with a question every new mom asks: Is this safe for my baby? I'm a 27-year-old first-time mom who spent five years helping Amazon sellers grow their businesses. During that time, I watched the tallow skincare industry explode—and I understood why. While pregnant, I tried my first tallow balm and fell completely in love with how simple, effective, and natural it was. But my journey to creating Snuggle Suds goes deeper than that. I began questioning the products and big brands so many of us grew up using after learning more about the ingredients inside them and how little transparency existed around their long-term effects. In that moment, I knew I couldn't take chances with my daughter's health. I started reading labels obsessively. I researched every ingredient. I grew frustrated with brands that hid behind marketing language. And I realized: if I wanted something I could truly trust, I needed to make it myself. So I did.Read their story