About Deep South Originals Inc.

Deep South Originals was created to make boutique buying simple — trendy, retail-ready jewelry with water-resistant shine, fast shipping, and low minimums that keep your shelves full and customers happy. Founded in 2010 in the Mississippi Delta, what began with handmade beaded crosses has grown into a trusted wholesale brand for boutiques nationwide. After taking time off to raise my children, I relaunched the brand in 2025 with one goal: helping retailers stock jewelry that truly sells. Our collections feature waterproof stainless steel, 18k gold-plated brass, and 14k gold-filled designs that blend classic Southern style with a modern edge. From best-selling charm bars and gold beaded bracelets to everyday chains and statement earrings, each piece is intentionally designed for effortless layering and strong sell-through. We design many of our own components and source as many USA-made parts as possible, pairing them with select imported materials to achieve the right look, durability, and price point. Every piece is hand-finished in Mississippi by our team to ensure consistent quality. We believe wholesale should be easy and profitable, offering low order minimums, quick turnaround times, and dependable quality so you can order confidently and restock fast. Whether you’re a small-town boutique or a multi-location retailer, we’re here to help you grow with jewelry that’s stylish, affordable, and built to last — because your customers deserve jewelry that shines, always Read their story