About Miss Can

A SELF-MADE MERMAID Hi my name is Miss Can and believe it or not, I’m a mermaid. I’m also the proud successor of a 3rd generation family business with deep ties to the canning industry. If you ́re wondering about my name let me tell you a story. Back in the old days, when my grandfather first started this business in 1911, tradition said that canned goods should have women ́s names as a way to represent the canner ́s platonic love for them. Hence the name Miss Can, although I also think that it speaks volumes about my personality, as an independent mermaid capable of everything. Miss Can was created with time, discernment, and relationships built on trust. We believe that doing good starts long before the can, it starts with the people we work with. We practice fair trade naturally: we pay fair prices to our suppliers, fishermen, and partners, because that is the only way to maintain quality, continuity, and mutual respect. We do not compromise our principles. We buy fish exclusively within maritime quotas, respecting the sustainability of marine flora and ocean cycles. We work with the sea as if we know it is not infinite - and that taking care of it today is ensuring it will exist tomorrow. Our environmental concern is also reflected in the materials we use: all packaging is fully recyclable and designed to reduce impact without compromising aesthetics, quality, or durability. We do not communicate sustainability as a trend, we live it responsibly.Read their story